About CSA
We are a woman-owned and woman-led creative team with a combined 75+ years of experience in brand management, marketing, and creative development and execution. Services include:
- Marketing and Communications Strategy
- Brand Positioning
- Brand Messaging
- Brand Identity
We work with our clients to develop the following print and digital assets:
- Logos and Brand Style Guides
- Marketing Collateral
- Advertising and Promotional Marketing
- Publications, Annual Reports and Newsletters
- Signage, Exhibit and Environmental Design
- Websites and Social Media Campaigns
Our Team
Chrys Sbily, President and Creative Director
Chrys Sbily is a communications professional with more than 25 years of experience helping large and small organizations and associations build brand, business and membership with compelling creative solutions. She is an award-winning strategist, writer and creative director. She has worked with global brands and high-profile organizations across a number of industries, including professional services, healthcare, technology, hospitality, education, consumer product and nonprofit. Clients have included The Johns Hopkins Bloomberg School of Public Health, The Gates Foundation’s Global Alliance for Vaccines and Immunization, Marriott, Special Olympics, Hershey Foods, The George Washington University, Adventist Healthcare, and others. Chrys develops messaging and marketing initiatives, conceptualizing and executing copy and design for marketing collateral, publications, advertising, corporate identity systems and websites – all designed to meet client business and communications objectives.
Nancy Coffman, Marketing Strategist
Nancy is a marketing, business development and management consultant who links marketing and management activities to drive improvement and achieve measurable results for clients in the growth of their business. She develops strategic marketing plans, outlining goals and growth strategies that include branding and communications efforts, public relations, website development and/or enhancement, search engine optimization, social media, client relations, new business outreach, and strategic business networking.
Holli Rathman, Art Director
Holli is a seasoned art director, with more than two decades of experience designing both print and digital communications. A graduate of the Communications Design program at Kutztown University, she has worked with many high profile clients, including Coca-Cola, Hershey Foods, Hilton, National Geographic and the Discovery Channel. Prior to joining CSA, she worked with a number of design firms and associations, as well as The Discovery Channel. When she is not sitting in front of a Mac, she enjoys spending time with her family, and designing custom window panes, which she sells at craft shows and online.